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Role of Salesforce Health Cloud in Improving Patient Outcomes

The Role of Salesforce Health Cloud in Improving Patient Outcomes

By Nitin Dangwal / May 4, 2023

July 5, 2023
The Role of Salesforce Health Cloud in Improving Patient Outcomes

Growing government monitoring, escalating patient requirements, and technology that is disrupting treatment protocols are all contributing to the massive shift in the healthcare sector. Additionally, people have a lot of difficulties getting medical care during a pandemic. Accessing the necessary care and medications, which has an impact on the management of healthcare outcomes, is one of the largest obstacles. Patients also have to wait a long time for treatment or have problems getting appointments with their doctors. 

Although healthcare professionals are aware that patient-centered care is the solution, the reality of fragmented, antiquated systems makes implementing innovation difficult. But not if you use Salesforce Health Cloud, a cloud-based solution that the healthcare sector is rapidly prioritizing to address all these challenges.

Like any other industry, Salesforce has revolutionized the healthcare industry by promoting improved teamwork among healthcare professionals, improving interactions between patients and providers, and ultimately achieving better health outcomes.  

Salesforce Health Cloud offers a comprehensive view of each patient to improve the patient experience. Instead, it has evolved into the healthcare CRM to transform outcomes for everyone. The Salesforce health cloud offers a 360-degree view of the consumer to improve the patient experience. As a result, healthcare organizations have begun to assess the value of the health cloud.

Let us now know more about Salesforce Health Cloud and how it improves patient outcomes.

Why is it important for healthcare organizations to understand the patient experience?

Health systems and traditional provider organizations must work to better understand patients as healthcare consumers, including their decision-making processes, driving forces, and how, where, and why they interact with the larger healthcare system. Additionally, they need to understand how supply and demand affect the markets in which they compete.

The experience of the patient is also a critical component in providing patient-centered treatment. The effectiveness and safety of the care are factors that affect the patient experience.

Additionally, it is essential to give the patient the proper treatment in today's highly competitive environment. The patient will quickly switch to another healthcare organization if you don't provide great care.

Healthcare organizations must be able to develop both loyalty and trust to keep patients. 

Therefore, it is important to understand that a variety of factors, including individualized care, patient safety, nurses, and the standard of care, can affect the patient experience.

As a result, healthcare organizations need to pay attention to these elements since over time, they may have an impact on their reputation.

Additionally, bettering work procedures and systems that enable medical personnel to provide more effective care is needed by patient experiences. 

Also, read: Digital Pharma: How Mobile Technology is Changing Healthcare?

How is Salesforce Health Cloud the route to better healthcare?

Today, patients are quite worried about the caliber of the medical care they receive. A healthcare system will need a specific solution if any issue emerges, such as one involving documentation, personalized health plans, or allocating tasks within a sizable network.

Here, the Salesforce Healthcare Cloud shines and offers a platform for integrating several tools made available by the Salesforce Health CRM.

The Salesforce health cloud is a powerful platform that helps healthcare organizations in enhancing patient satisfaction, patient outcomes, team productivity, and many other areas.

Enterprise resource planning, electronic health records (EHR), and other features are among the main characteristics of healthcare CRM. Let's discuss some of the primary ways that Salesforce Health Cloud helps to improve the patient experience and healthcare patient safety.

embedimage

1) Comprehensive patient view

Salesforce Health Cloud provides healthcare professionals with a comprehensive and up-to-date understanding of each patient's health, including details on their prescriptions, appointment history, and communication preferences.

It enables care teams to engage with patients through safe and private channels and improve decision-making with a unified health journey.

  • Put patient needs first in a suitable order
  • Include third-party data from wearables and medical devices
  • Incorporate patient information from electronic health records (EHR)
  • Build thorough patient profiles

2) Easy data access

Doctors, hospitals, and clinics can access electronic medical records and other sources of existing data thanks to Salesforce Health Cloud's usage of APIs and data integration tools. This makes it possible for medical professionals to access patient data in real-time via a single platform.

Furthermore, easy access to information enables medical personnel to comprehend a patient's history in the best possible way. All of these advantages boost patient experience by directly raising the standard of care.

3) Improved Patient Engagement 

With Salesforce Health Cloud, you can immediately get responses from other stakeholders in the provider network, connect with doctors, care coordinators, and patients' families, and track patients' progress in relation to care goals.

It offers a secure way for patients to access their accounts, allowing them to check their healthcare information and health profiles in real time.

With its robust API architecture and back-end EHR system connectivity, Salesforce Health Cloud offers a range of facilities for patients, including the ability to obtain current care plans and access test results.

It compiles all pertinent information in one place, including medicines, appointment history, and electronic health records (EHR). Carers are then able to assess the patient's entire trip and provide the necessary care.

4) Easy Accessibility of Patient’s Medical Data

With the Health Cloud system, patients can conveniently access their medical information over the web or any app on their smartphone or tablet, whenever they need to from any location. Now, people can receive prompt medical care without taking too long.

Proper education can be given to patients regarding their illnesses, symptoms, diagnosis, and therapies. Therefore, individuals can get in touch with a medical expert and receive the proper care.

Salesforce Health Cloud offers comprehensive data on patient histories and patient profiles that incorporate EHR data. 

5) Personalization Care

The health cloud provides comprehensive patient data so that medical providers can provide more individualized care.

Healthcare professionals can use centralized data to access the right information to make the best decisions and communicate with patients in a personalized way via Health Cloud.

They can take more prompt and individualized action, respond to urgent demands, prioritize duties, and analyze patient profiles. Setting up their regular check-in through messages, helps them to monitor their patient segments and offer individualized care.

For example, a doctor can send a patient a personalized message or email to remind them of an essential appointment if they notice the patient has missed it.

6) Integration With Mobile Devices

Salesforce Health Cloud not only provides all information in one place but also integrates the data across different devices and platforms.

Users can complete tasks and interactively update records while they deliver services outside your facility, such as mobile nursing and home health care.

Healthcare organisations now have simple access to patient data through mobile apps, which further helps them by enabling them to deliver a more personalized experience.

Apart from this, it also enables you to stay connected with your patients in an easy way for better healthcare outcomes management.

7) Improved Access to Appointment Scheduling and Booking

Making the scheduling process informative and personalized can leave patients with a positive first impression. Patients can examine the provider's calendar and make an appointment depending on their availability by using AppExchange solutions.

In addition to providing patients freedom, this kind of openness enables them to make more informed decisions about the times they will see the physician.

As such, Salesforce schedulers provide a highly organized way of scheduling healthcare activities through the Salesforce healthcare cloud.

  • Check-ups
  • Appointments
  • Scheduling alternatives

8) Seamless Payment Experience

Tracking every small or major expense related to healthcare becomes tedious when multiple visits, medications, scans, etc. come into the picture.

Platforms for processing healthcare payments save operating costs for providers, reduce the chance of mistakes through automation, and promote accountability throughout healthcare payment workflows.

Patients can pick their preferred method of payment and create their payment profiles with confidence using AppExchange solutions. Payments for services like doctor visits, procedures, and other related services are made easier by these options.

Also, read: IoT in Healthcare in 2023: Companies, Medical Devices, and Use Cases

How can Cynoteck help with Salesforce Health Cloud?

Faster services, data-driven business models, and more individualized care are all current trends in healthcare. You must integrate the Salesforce health cloud into your business if you want to remain in this fiercely competitive environment.

With the help of our proficient Salesforce team, you can quickly accelerate digital transformation and provide secure, scalable services, resulting in better patient outcomes. They can provide a single platform that enables you to improve communication, collaborate wisely, and drastically alter the therapeutic process.

At Cynoteck, we understand that every organization has different needs when it comes to Salesforce. We provide comprehensive support at every stage with our Salesforce consulting services and Salesforce customization services, from the initial consultation to the continuous development.

We have the knowledge and expertise to guide you about the Salesforce Health Cloud implementation roadmap to ensure your seamless digital transformation, and that your organization gets the most out of Salesforce. Get in touch with us today to use our Salesforce service to boost your patient interactions and patient outcomes.

Also, read: Acquiring Patients in a Competitive Healthcare Market

FAQs

1) What is Salesforce Health Cloud?

Through a patient profile that incorporates data from many data sources, such as electronic medical records (EMRs), medical equipment, and wearables, Health Cloud offers one-to-one relationship management.
Salesforce Health Cloud is a member relationship platform that uses social and mobile technologies, as well as the strength and security of the cloud, to enable more individualized engagement.
Teams can easily access clinical and non-clinical patient and member data, such as present medical conditions and prescriptions, appointment history, communication preferences, and information from the EHR and other systems, thanks to Salesforce Health Cloud. 

2) How does Salesforce Health Cloud help businesses in promoting more smarter engagement?

Businesses have a huge chance to differentiate their goods and get an advantage over the competition as a result of this industry's shift towards patient-centric care.
Every business seeks to improve its initial adoption and ongoing adherence. It's never been simpler for life sciences organizations to engage patients and provide support services like access to education, onboarding, and care coordination with the help of Salesforce Health Cloud's out-of-the-box capabilities.

3) Is the patient data on a cloud platform private and secure?

Data security refers to the safeguarding of private information managed by an organization. This refers to client records, which may contain financial data as well as sensitive personal information like names and contact information.
At Cynoteck, we employ a multi-layered strategy to safeguard patient data, continuously evaluating and improving our application, systems, and procedures to better safeguard the integrity and accessibility of all critical data.

4) Why do healthcare organizations need to invest in a Salesforce health cloud tailored to their sector?

Investing in a sector-specific solution, such as the Salesforce Health Cloud, can provide healthcare organizations with all the information, equipment, and resources required to meet their use case requirements.
Healthcare teams can work smarter across the patient lifecycle and provide insightful treatment more quickly by using clinical and non-clinical patient data, appointment history, communication preferences, and more.

[sc name="Salesforce Health Cloud Services"] [add_newsletter] [add_related_page_diff_contents blog_cat = "healthcare"]

Growing government monitoring, escalating patient requirements, and technology that is disrupting treatment protocols are all contributing to the massive shift in the healthcare sector. Additionally, people have a lot of difficulties getting medical care during a pandemic. Accessing the necessary care and medications, which has an impact on the management of healthcare outcomes, is one of the largest obstacles. Patients also have to wait a long time for treatment or have problems getting appointments with their doctors. 

Although healthcare professionals are aware that patient-centered care is the solution, the reality of fragmented, antiquated systems makes implementing innovation difficult. But not if you use Salesforce Health Cloud, a cloud-based solution that the healthcare sector is rapidly prioritizing to address all these challenges.

Like any other industry, Salesforce has revolutionized the healthcare industry by promoting improved teamwork among healthcare professionals, improving interactions between patients and providers, and ultimately achieving better health outcomes.  

Salesforce Health Cloud offers a comprehensive view of each patient to improve the patient experience. Instead, it has evolved into the healthcare CRM to transform outcomes for everyone. The Salesforce health cloud offers a 360-degree view of the consumer to improve the patient experience. As a result, healthcare organizations have begun to assess the value of the health cloud.

Let us now know more about Salesforce Health Cloud and how it improves patient outcomes.

Why is it important for healthcare organizations to understand the patient experience?

Health systems and traditional provider organizations must work to better understand patients as healthcare consumers, including their decision-making processes, driving forces, and how, where, and why they interact with the larger healthcare system. Additionally, they need to understand how supply and demand affect the markets in which they compete.

The experience of the patient is also a critical component in providing patient-centered treatment. The effectiveness and safety of the care are factors that affect the patient experience.

Additionally, it is essential to give the patient the proper treatment in today’s highly competitive environment. The patient will quickly switch to another healthcare organization if you don’t provide great care.

Healthcare organizations must be able to develop both loyalty and trust to keep patients. 

Therefore, it is important to understand that a variety of factors, including individualized care, patient safety, nurses, and the standard of care, can affect the patient experience.

As a result, healthcare organizations need to pay attention to these elements since over time, they may have an impact on their reputation.

Additionally, bettering work procedures and systems that enable medical personnel to provide more effective care is needed by patient experiences. 

Also, read: Digital Pharma: How Mobile Technology is Changing Healthcare?

How is Salesforce Health Cloud the route to better healthcare?

Today, patients are quite worried about the caliber of the medical care they receive. A healthcare system will need a specific solution if any issue emerges, such as one involving documentation, personalized health plans, or allocating tasks within a sizable network.

Here, the Salesforce Healthcare Cloud shines and offers a platform for integrating several tools made available by the Salesforce Health CRM.

The Salesforce health cloud is a powerful platform that helps healthcare organizations in enhancing patient satisfaction, patient outcomes, team productivity, and many other areas.

Enterprise resource planning, electronic health records (EHR), and other features are among the main characteristics of healthcare CRM. Let’s discuss some of the primary ways that Salesforce Health Cloud helps to improve the patient experience and healthcare patient safety.

embedimage

1) Comprehensive patient view

Salesforce Health Cloud provides healthcare professionals with a comprehensive and up-to-date understanding of each patient’s health, including details on their prescriptions, appointment history, and communication preferences.

It enables care teams to engage with patients through safe and private channels and improve decision-making with a unified health journey.

  • Put patient needs first in a suitable order
  • Include third-party data from wearables and medical devices
  • Incorporate patient information from electronic health records (EHR)
  • Build thorough patient profiles

2) Easy data access

Doctors, hospitals, and clinics can access electronic medical records and other sources of existing data thanks to Salesforce Health Cloud’s usage of APIs and data integration tools. This makes it possible for medical professionals to access patient data in real-time via a single platform.

Furthermore, easy access to information enables medical personnel to comprehend a patient’s history in the best possible way. All of these advantages boost patient experience by directly raising the standard of care.

3) Improved Patient Engagement 

With Salesforce Health Cloud, you can immediately get responses from other stakeholders in the provider network, connect with doctors, care coordinators, and patients’ families, and track patients’ progress in relation to care goals.

It offers a secure way for patients to access their accounts, allowing them to check their healthcare information and health profiles in real time.

With its robust API architecture and back-end EHR system connectivity, Salesforce Health Cloud offers a range of facilities for patients, including the ability to obtain current care plans and access test results.

It compiles all pertinent information in one place, including medicines, appointment history, and electronic health records (EHR). Carers are then able to assess the patient’s entire trip and provide the necessary care.

4) Easy Accessibility of Patient’s Medical Data

With the Health Cloud system, patients can conveniently access their medical information over the web or any app on their smartphone or tablet, whenever they need to from any location. Now, people can receive prompt medical care without taking too long.

Proper education can be given to patients regarding their illnesses, symptoms, diagnosis, and therapies. Therefore, individuals can get in touch with a medical expert and receive the proper care.

Salesforce Health Cloud offers comprehensive data on patient histories and patient profiles that incorporate EHR data. 

5) Personalization Care

The health cloud provides comprehensive patient data so that medical providers can provide more individualized care.

Healthcare professionals can use centralized data to access the right information to make the best decisions and communicate with patients in a personalized way via Health Cloud.

They can take more prompt and individualized action, respond to urgent demands, prioritize duties, and analyze patient profiles. Setting up their regular check-in through messages, helps them to monitor their patient segments and offer individualized care.

For example, a doctor can send a patient a personalized message or email to remind them of an essential appointment if they notice the patient has missed it.

6) Integration With Mobile Devices

Salesforce Health Cloud not only provides all information in one place but also integrates the data across different devices and platforms.

Users can complete tasks and interactively update records while they deliver services outside your facility, such as mobile nursing and home health care.

Healthcare organisations now have simple access to patient data through mobile apps, which further helps them by enabling them to deliver a more personalized experience.

Apart from this, it also enables you to stay connected with your patients in an easy way for better healthcare outcomes management.

7) Improved Access to Appointment Scheduling and Booking

Making the scheduling process informative and personalized can leave patients with a positive first impression. Patients can examine the provider’s calendar and make an appointment depending on their availability by using AppExchange solutions.

In addition to providing patients freedom, this kind of openness enables them to make more informed decisions about the times they will see the physician.

As such, Salesforce schedulers provide a highly organized way of scheduling healthcare activities through the Salesforce healthcare cloud.

  • Check-ups
  • Appointments
  • Scheduling alternatives

8) Seamless Payment Experience

Tracking every small or major expense related to healthcare becomes tedious when multiple visits, medications, scans, etc. come into the picture.

Platforms for processing healthcare payments save operating costs for providers, reduce the chance of mistakes through automation, and promote accountability throughout healthcare payment workflows.

Patients can pick their preferred method of payment and create their payment profiles with confidence using AppExchange solutions. Payments for services like doctor visits, procedures, and other related services are made easier by these options.

Also, read: IoT in Healthcare in 2023: Companies, Medical Devices, and Use Cases

How can Cynoteck help with Salesforce Health Cloud?

Faster services, data-driven business models, and more individualized care are all current trends in healthcare. You must integrate the Salesforce health cloud into your business if you want to remain in this fiercely competitive environment.

With the help of our proficient Salesforce team, you can quickly accelerate digital transformation and provide secure, scalable services, resulting in better patient outcomes. They can provide a single platform that enables you to improve communication, collaborate wisely, and drastically alter the therapeutic process.

At Cynoteck, we understand that every organization has different needs when it comes to Salesforce. We provide comprehensive support at every stage with our Salesforce consulting services and Salesforce customization services, from the initial consultation to the continuous development.

We have the knowledge and expertise to guide you about the Salesforce Health Cloud implementation roadmap to ensure your seamless digital transformation, and that your organization gets the most out of Salesforce. Get in touch with us today to use our Salesforce service to boost your patient interactions and patient outcomes.

Also, read: Acquiring Patients in a Competitive Healthcare Market

FAQs

1) What is Salesforce Health Cloud?

Through a patient profile that incorporates data from many data sources, such as electronic medical records (EMRs), medical equipment, and wearables, Health Cloud offers one-to-one relationship management.
Salesforce Health Cloud is a member relationship platform that uses social and mobile technologies, as well as the strength and security of the cloud, to enable more individualized engagement.
Teams can easily access clinical and non-clinical patient and member data, such as present medical conditions and prescriptions, appointment history, communication preferences, and information from the EHR and other systems, thanks to Salesforce Health Cloud. 

2) How does Salesforce Health Cloud help businesses in promoting more smarter engagement?

Businesses have a huge chance to differentiate their goods and get an advantage over the competition as a result of this industry’s shift towards patient-centric care.
Every business seeks to improve its initial adoption and ongoing adherence. It’s never been simpler for life sciences organizations to engage patients and provide support services like access to education, onboarding, and care coordination with the help of Salesforce Health Cloud’s out-of-the-box capabilities.

3) Is the patient data on a cloud platform private and secure?

Data security refers to the safeguarding of private information managed by an organization. This refers to client records, which may contain financial data as well as sensitive personal information like names and contact information.
At Cynoteck, we employ a multi-layered strategy to safeguard patient data, continuously evaluating and improving our application, systems, and procedures to better safeguard the integrity and accessibility of all critical data.

4) Why do healthcare organizations need to invest in a Salesforce health cloud tailored to their sector?

Investing in a sector-specific solution, such as the Salesforce Health Cloud, can provide healthcare organizations with all the information, equipment, and resources required to meet their use case requirements.
Healthcare teams can work smarter across the patient lifecycle and provide insightful treatment more quickly by using clinical and non-clinical patient data, appointment history, communication preferences, and more.

Salesforce Health Cloud Services

Revolutionize your healthcare organization with Salesforce Health Cloud. Connect with patients, track health data, and manage workflows seamlessly. Contact us now to learn how Health Cloud can improve patient care and streamline operations.



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