Automation Face-off: Process Builder versus Workflow

Posted by Neeraj Maurya
On December 10, 2018

It is a showdown time for Process Builder and Workflow! Both are powerful tools offering numerous benefits. But more than likely, there will be at least one automation tool enabled in your organization. Yet, the question still remains the same, which one of the two is best suited for your automation process. Well as you […]

Uncover Actionable Insights in Your Business with Einstein Analytics

Posted by Neeraj Maurya
On November 28, 2018

Since years, Salesforce users have leveraged operational reports and dashboards to analyze their data, track performances, and communicate results. And with the amount of data growing exponentially every second, exploring data manually has become a bigger challenge, and with it analytics became important than ever before. Because of gazillions amount data, it has become impossible […]

Salesforce instance: Cleanup, before it is too late

Posted by Anshul Verma
On October 15, 2018
Administration, Application Maintenance, Best Practices, Salesforce

Want to keep your Salesforce instance fine-tuned and shining? Learn what are most common practices to your Salesforce instance in best shape.

4P Strategy to Salesforce Lightning Experience Migration

Posted by Neeraj Maurya
On March 22, 2018
Approach to Salesforce Lightning Experience Migration, salesforce lightning migration, salesforce lightning migration strategy, Strategy to Salesforce Lightning Experience Migration

If you are reading this article, you are probably already planning to migrate your Salesforce instance to Lightning Experience or considering it. Either way, this article should help identify appropriate activities and help provide a checklist of things to expect and plan for. PREPARE Run Salesforce assessment tools Lightning Experience Migration Assistant Lightning Experience […]

Salesforce Distributed Marketing: What Is It

Posted by Neeraj Maurya
On January 29, 2018
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So, you’ve been following the latest CRM news, you’re likely to have heard about Salesforce’s newest feature. It’s called Salesforce Distributed Marketing and its purpose is to help marketers sprinkle a little bit of personalization into their corporate marketing campaigns. More interestingly, the feature isn’t just limited to the primary business. Even franchise, local […]

Big Data And How Salesforce Einstein Can Help You

Posted by Neeraj Maurya
On December 22, 2017
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You’ve probably heard it a thousand times, but we’re going to remind you again – big data is a big deal. We live in a world where data has expanded to a point where we can’t even give you a numerical estimation of just how massive it really is. Even if we tried, there […]

Interesting Salesforce Facts for Small Businesses

Posted by Neeraj Maurya
On November 16, 2017
amazing salesforce facts, Interesting Salesforce facts, Interesting Salesforce Facts for Small Businesses

It’s a known fact that Salesforce benefits business of all sizes. There’s a reason why it’s one of the most popular CRM solutions across the globe. However, there are still those that question the need for Salesforce or doubt it’s capabilities, especially on the small business end of the spectrum. If you’re one of those […]

A Brief Look at Salesforce’s Einstein Vision for Social Studio

Posted by Neeraj Maurya
On September 21, 2017
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There was a time when social media was purely limited to text. However, as time passed on, social media evolved into a medium that was more dependent on visuals that just plain old text. There’s nothing surprising about that. After all, that’s what technological tools do – they evolve to offer better capabilities. When images […]

What to Expect from Salesforce’s New Einstein Analytics

Posted by Neeraj Maurya
On July 17, 2017
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If you’ve been keeping track of all things Salesforce related, you’ve probably already heard about the CRM’s new Einstein Analytics feature. Einstein Analytics comes exactly a year after Salesforce launched an AI-based tool for its Customer Success Platform. Now, Einstein Analytics takes things further. In essence, it is predictive tool aimed at sales and marketing […]

How to Build Leads with Salesforce

Posted by Neeraj Maurya
On May 22, 2017
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Salesforce is a force to reckon with when it comes to inbound lead management. However, for certain businesses, especially smaller ones, the various add-ons and options can end up being a bit too much. Fortunately, Salesforce helps businesses overcome this hassle as well by allowing them to customize their own lead building system. This helps […]

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