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Top features of Magento E-commerce development platform

By Pooja Sharma / January 13, 2020

October 18, 2021
Top features of Magento E-commerce development platform

Magento is an open-source eCommerce software for developing ingenious eCommerce websites, created by Varien Inc. (Private IT company from the US). It is a well-designed eCommerce platform that offers rich and flexible functionality to merchants for online retail stores. 

This open-source platform is also capable of driving maximum sales and increase conversion rates. 

Below are the top features of Magento eCommerce Development Platform: 

1. Catalog Management:

Catalog management is one of the key components of the online shop. In Magento, the inventory system admin can easily maintain the inventory and it also offers the following features: 

  • Easy to maintain simple, configurable and grouped products. 
  • Easy to download products with samples. 
  • Unlimited usage of product attributes 
  • Flexibility on maintaining Inventory with backorders items, minimum and maximum quantities. 
  • Automatic functionality for image resizing and watermarking 
  • Ability to personalized customer products etc. 
  • Feature for RSS feeds and many more.

Also, read: How to create module in Magento 2

2. Site Management:

Magento provides excessive features to merchants for online site management.  

Below are some of the features: 

  • One Administration panel to control multiple websites and stores 
  • Administration permission for system roles and users. 
  • Fully customized design using the template. 
  • Unlimited support for multiple languages and currencies. 
  • Inbuilt functionality for Content Management and Landing Pages. 
  • Individual functionality for tax per location, product type, and customer group. 
  • Captcha functionality to prevent fake logins.
Top-Features-of-Magento
Top-Features-of-Magento
[embedimage]

3. Product Browsing:

Magento also provides product browsing features to the merchant to enhance the user experience from the online shopping store.

The key features are:  

  • Functionality for multiple images per product.
  • Ability to maintain stock availability
  • Features for related products and multitier pricing upsell.
  • Features for grouped product view.
  • Functionality to add an item to wish list.

Also, read: How to add Simple & Configurable Products in Magento 2

4. Checkout, shipping, and payment:

While choosing the best platform for shopping cart the biggest concerns is shipping and payment processes, but Magento offers a brilliant, incorporated solution for payment and shipping options.

Below are the key features.

  • One-page checkout functionality
  • Ability to ship at multiple addresses in one order.
  • SSL security support for front-end/back-end order
  • Functionality for a shopping cart with tax and shopping estimates.
  • Integration with multiple payment gateways.
  • Functionality for accepting checks/money orders, purchase orders.
  • Additional availability of payment extension through Magento Connect.
  • Order Tracking, free shipping, flat-rate shipping and more.

5. User Account Management:

In Magento, it is easy to maintain and manage user account with lots of added functionality and options. 

  • Easy to understand dashboard account
  • Functionality for maintaining recent orders, history, and status.
  • Saving wish list to give the user the option to purchase the item later.
  • By default, billing and shipping address
  •  Availability for downloadable/digital products.

Also, read: 4 Effective ways Small Businesses Can Optimize in Magento 2 Store

6. Mobile friendly Commerce:

In Magento, one can easily create and optimize mobile devices for an eCommerce store. 

It includes features such as:

  • All device-specific media capabilities for audio and video 
  • Capability for displaying clean product detail page 
  • Easy to swipe between product images 
  • Zoom in and out capabilities 
  • Product Cross-sell and up-sell functionality 
  • Mobile friendly drag and drop functionality. 

If you are willing to open an eCommerce store and looking forward to something that can be easily maintained and capable of handling e-commerce needs, then there is no better choice than Magento. 

[sc name="Web Development"] [add_newsletter] [add_related_page_diff_contents blog_cat = "magento"]

Magento is an open-source eCommerce software for developing ingenious eCommerce websites, created by Varien Inc. (Private IT company from the US). It is a well-designed eCommerce platform that offers rich and flexible functionality to merchants for online retail stores. 

This open-source platform is also capable of driving maximum sales and increase conversion rates. 

Below are the top features of Magento eCommerce Development Platform: 

1. Catalog Management:

Catalog management is one of the key components of the online shop. In Magento, the inventory system admin can easily maintain the inventory and it also offers the following features: 

  • Easy to maintain simple, configurable and grouped products. 
  • Easy to download products with samples. 
  • Unlimited usage of product attributes 
  • Flexibility on maintaining Inventory with backorders items, minimum and maximum quantities. 
  • Automatic functionality for image resizing and watermarking 
  • Ability to personalized customer products etc. 
  • Feature for RSS feeds and many more.

Also, read: How to create module in Magento 2

2. Site Management:

Magento provides excessive features to merchants for online site management.  

Below are some of the features: 

  • One Administration panel to control multiple websites and stores 
  • Administration permission for system roles and users. 
  • Fully customized design using the template. 
  • Unlimited support for multiple languages and currencies. 
  • Inbuilt functionality for Content Management and Landing Pages. 
  • Individual functionality for tax per location, product type, and customer group. 
  • Captcha functionality to prevent fake logins.
Top-Features-of-Magento
Top-Features-of-Magento
Copy Infographic
×

3. Product Browsing:

Magento also provides product browsing features to the merchant to enhance the user experience from the online shopping store.

The key features are:  

  • Functionality for multiple images per product.
  • Ability to maintain stock availability
  • Features for related products and multitier pricing upsell.
  • Features for grouped product view.
  • Functionality to add an item to wish list.

Also, read: How to add Simple & Configurable Products in Magento 2

4. Checkout, shipping, and payment:

While choosing the best platform for shopping cart the biggest concerns is shipping and payment processes, but Magento offers a brilliant, incorporated solution for payment and shipping options.

Below are the key features.

  • One-page checkout functionality
  • Ability to ship at multiple addresses in one order.
  • SSL security support for front-end/back-end order
  • Functionality for a shopping cart with tax and shopping estimates.
  • Integration with multiple payment gateways.
  • Functionality for accepting checks/money orders, purchase orders.
  • Additional availability of payment extension through Magento Connect.
  • Order Tracking, free shipping, flat-rate shipping and more.

5. User Account Management:

In Magento, it is easy to maintain and manage user account with lots of added functionality and options. 

  • Easy to understand dashboard account
  • Functionality for maintaining recent orders, history, and status.
  • Saving wish list to give the user the option to purchase the item later.
  • By default, billing and shipping address
  •  Availability for downloadable/digital products.

Also, read: 4 Effective ways Small Businesses Can Optimize in Magento 2 Store

6. Mobile friendly Commerce:

In Magento, one can easily create and optimize mobile devices for an eCommerce store. 

It includes features such as:

  • All device-specific media capabilities for audio and video 
  • Capability for displaying clean product detail page 
  • Easy to swipe between product images 
  • Zoom in and out capabilities 
  • Product Cross-sell and up-sell functionality 
  • Mobile friendly drag and drop functionality. 

If you are willing to open an eCommerce store and looking forward to something that can be easily maintained and capable of handling e-commerce needs, then there is no better choice than Magento. 

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