- Posted by Neeraj Maurya
- On December 17, 2016
- Conventional Marketing Vs Digital Marketing, Conventional Marketing Vs Digital Marketing Demystified, marketing
The evolution of conventional marketing for the product and service awareness started back in the era of the printing press with black and white television that reigned for the last 60+ years. Some form of conventional marketing with the popular medium like Television, Newspapers, Mailers, brochures, Billboards and Radio use to be the core center of attraction to engage people for the great marketing gimmick.
With the dot-com era of the year 2000 onwards the conventional marketing faded almost with the advent of digital marketing. Technological innovations expedited in the form of tech power of high-speed access to the internet on the smartphone. The two main pillars of marketing, traditional and digital are the byproducts of technology evolu