What to Expect from Salesforce’s New Einstein Analytics

By Neeraj Maurya / July 17, 2017

If you’ve been keeping track of all things Salesforce related, you’ve probably already heard about the CRM’s new Einstein Analytics feature. Einstein Analytics comes exactly a year after Salesforce launched an AI-based tool for its Customer Success Platform. Now, Einstein Analytics takes things further. In essence, it is predictive tool aimed at sales and marketing…

April 28, 2020
What to Expect from Salesforce’s New Einstein Analytics

If you’ve been keeping track of all things Salesforce related, you’ve probably already heard about the CRM’s new Einstein Analytics feature. Einstein Analytics comes exactly a year after Salesforce launched an AI-based tool for its Customer Success Platform. Now, Einstein Analytics takes things further. In essence, it is predictive tool aimed at sales and marketing…


Factors Enhancing Successful CRM

By Neeraj Maurya / June 30, 2017

CRM stands for Customer Relationship Management which incorporates data-driven strategies to improve the way of interaction between businesses and its customers. CRM business programs and applications are designed to manage customer relationship with the goal of enhancing business relations with customers while increasing a steady flow of sales growth. With many CRM software available in…

February 23, 2022
Factors Enhancing Successful CRM

CRM stands for Customer Relationship Management which incorporates data-driven strategies to improve the way of interaction between businesses and its customers. CRM business programs and applications are designed to manage customer relationship with the goal of enhancing business relations with customers while increasing a steady flow of sales growth. With many CRM software available in…


The Need for CRM in the Hotel Industry

By Abhishek Singh / June 28, 2017

Hotel’s need for a proper CRM is as important as CRM’s need in any customer-driven industry. Here we look into why that is. It is well-known customer satisfaction plays an extremely important role in any business. It is the customer’s feedback about a product or service that determines its success and translates into profit for…

October 4, 2021
The Need for CRM in the Hotel Industry

Hotel’s need for a proper CRM is as important as CRM’s need in any customer-driven industry. Here we look into why that is. It is well-known customer satisfaction plays an extremely important role in any business. It is the customer’s feedback about a product or service that determines its success and translates into profit for…


Did the Integration of Microsoft Dynamics 365 and LinkedIn Trigger a CRM War?

By Manpreet Handa / June 23, 2017

The acquisition of LinkedIn by Microsoft was huge with the purchase setting the computer company back around $26.2 billion. This was actually the largest acquisition in Microsoft’s history, and it marked a turning moment. Microsoft purchased LinkedIn in 2016, when some felt the integration of their CRM platform with the social network was inevitable. LinkedIn…

August 7, 2021
Did the Integration of Microsoft Dynamics 365 and LinkedIn Trigger a CRM War?

The acquisition of LinkedIn by Microsoft was huge with the purchase setting the computer company back around $26.2 billion. This was actually the largest acquisition in Microsoft’s history, and it marked a turning moment. Microsoft purchased LinkedIn in 2016, when some felt the integration of their CRM platform with the social network was inevitable. LinkedIn…


What to Expect From an On-Demand Mobile App

By Manpreet Handa / June 13, 2017

On-demand apps are all the rage now. If you are unfamiliar with the term, it is simply an app that brings together customers and service providers. So any app that you use to get a service to your doorstep is an On-Demand App. Uber started the trend by offering to bring you a ride to…

July 18, 2020
What to Expect From an On-Demand Mobile App

On-demand apps are all the rage now. If you are unfamiliar with the term, it is simply an app that brings together customers and service providers. So any app that you use to get a service to your doorstep is an On-Demand App. Uber started the trend by offering to bring you a ride to…


How Microsoft’s Acquisition of LinkedIn Could Impact Dynamics CRM

By Neeraj Maurya / May 29, 2017

Microsoft’s acquisition of LinkedIn, last year, turned out to be one of the hottest business deals. It made a ton of shareholders very happy. But, it’s not happy shareholders that are the point of interest here. It’s the deal itself. Microsoft may have made one of its smartest moves this time. Why? Let’s have a…

April 28, 2020
How Microsoft’s Acquisition of LinkedIn Could Impact Dynamics CRM

Microsoft’s acquisition of LinkedIn, last year, turned out to be one of the hottest business deals. It made a ton of shareholders very happy. But, it’s not happy shareholders that are the point of interest here. It’s the deal itself. Microsoft may have made one of its smartest moves this time. Why? Let’s have a…


How to Build Leads with Salesforce

By Nitin Dangwal / May 22, 2017

Salesforce is a force to reckon with when it comes to inbound lead management. However, for certain businesses, especially smaller ones, the various add-ons and options can end up being a bit too much. Fortunately, Salesforce helps businesses overcome this hassle as well by allowing them to customize their own lead building system. This helps…

April 28, 2020
How to Build Leads with Salesforce

Salesforce is a force to reckon with when it comes to inbound lead management. However, for certain businesses, especially smaller ones, the various add-ons and options can end up being a bit too much. Fortunately, Salesforce helps businesses overcome this hassle as well by allowing them to customize their own lead building system. This helps…


How Hospitals can Leverage a CRM

By Manpreet Handa / May 15, 2017

Hospitals and other similar healthcare entities face tough challenges today in order to establish themselves as leaders in the sector. The factors contributing to this include increased competition, outdated legacy systems, ineffective marketing strategies, reduced funding, and an unorganized customer database. But what makes things even harder is the fact that some healthcare institutions focus…

June 22, 2021
How Hospitals can Leverage a CRM

Hospitals and other similar healthcare entities face tough challenges today in order to establish themselves as leaders in the sector. The factors contributing to this include increased competition, outdated legacy systems, ineffective marketing strategies, reduced funding, and an unorganized customer database. But what makes things even harder is the fact that some healthcare institutions focus…


Why Small Business Should Consider Salesforce CRM

By Nitin Dangwal / April 25, 2017

There are plenty of CRM (customer relationship management) systems out there in the market and Salesforce happens to be just one among those. However, Salesforce still leads the way and that’s because it has a lot to offer. To begin with, Salesforce isn’t a traditional CRM system. It is an online service. To be more…

June 22, 2021
Why Small Business Should Consider Salesforce CRM

There are plenty of CRM (customer relationship management) systems out there in the market and Salesforce happens to be just one among those. However, Salesforce still leads the way and that’s because it has a lot to offer. To begin with, Salesforce isn’t a traditional CRM system. It is an online service. To be more…


What to look for when selecting CRM software for your small business

By Neeraj Maurya / April 7, 2017

The importance of Customer Relationship Management or CRM software for your small business enterprise cannot be emphasized enough. From small and medium enterprises to the larger-scale operations, a CRM software is the ideal way of keeping track of your customers and utilizing the data for strategizing and remolding your business policies for better profitability. So…

April 28, 2020
What to look for when selecting CRM software for your small business

The importance of Customer Relationship Management or CRM software for your small business enterprise cannot be emphasized enough. From small and medium enterprises to the larger-scale operations, a CRM software is the ideal way of keeping track of your customers and utilizing the data for strategizing and remolding your business policies for better profitability. So…