Uncover actionable insights in your business with Einstein analytics

By Neeraj Maurya / November 28, 2018

Since years, Salesforce users have leveraged operational reports and dashboards to analyze their data, track performances, and communicate results. And with the amount of data growing exponentially every second, exploring data manually has become a bigger challenge, and with it, analytics became important than ever before. Because of gazillions amount data, it has become impossible…

April 28, 2020
Uncover actionable insights in your business with Einstein analytics

Since years, Salesforce users have leveraged operational reports and dashboards to analyze their data, track performances, and communicate results. And with the amount of data growing exponentially every second, exploring data manually has become a bigger challenge, and with it, analytics became important than ever before. Because of gazillions amount data, it has become impossible…


Salesforce instance: cleanup, before it is too late

By Anshul Verma / October 15, 2018

Want to keep your Salesforce instance fine-tuned and shining? Learn what are most common practices to your Salesforce instance in best shape.

April 28, 2020
Salesforce instance: cleanup, before it is too late

Want to keep your Salesforce instance fine-tuned and shining? Learn what are most common practices to your Salesforce instance in best shape.


4P Strategy to Successful Salesforce lightning experience migration

By Nitin Dangwal / March 22, 2018

If you are reading this article, you are probably already planning to migrate your Salesforce instance to Lightning Experience or considering it. Either way, this article should help identify appropriate activities and help provide a checklist of things to expect and plan for. PREPARE Run Salesforce assessment tools Lightning Experience Migration Assistant Lightning Experience Migration…

February 15, 2021
4P Strategy to Successful Salesforce lightning experience migration

If you are reading this article, you are probably already planning to migrate your Salesforce instance to Lightning Experience or considering it. Either way, this article should help identify appropriate activities and help provide a checklist of things to expect and plan for. PREPARE Run Salesforce assessment tools Lightning Experience Migration Assistant Lightning Experience Migration…


Salesforce distributed marketing: What is it?

By Nitin Dangwal / January 29, 2018

So, you’ve been following the latest CRM news, you’re likely to have heard about Salesforce’s newest feature. It’s called Salesforce Distributed Marketing and its purpose is to help marketers sprinkle a little bit of personalization into their corporate marketing campaigns. More interestingly, the feature isn’t just limited to the primary business. Even franchise, local and…

September 1, 2020
Salesforce distributed marketing: What is it?

So, you’ve been following the latest CRM news, you’re likely to have heard about Salesforce’s newest feature. It’s called Salesforce Distributed Marketing and its purpose is to help marketers sprinkle a little bit of personalization into their corporate marketing campaigns. More interestingly, the feature isn’t just limited to the primary business. Even franchise, local and…


Big Data and How Salesforce Einstein Can Help You

By Manpreet Handa / December 22, 2017

You’ve probably heard it a thousand times, but we’re going to remind you again – big data is a big deal. We live in a world where data has expanded to a point where we can’t even give you a numerical estimation of just how massive it really is. According to IBM estimates, we generate…

August 7, 2021
Big Data and How Salesforce Einstein Can Help You

You’ve probably heard it a thousand times, but we’re going to remind you again – big data is a big deal. We live in a world where data has expanded to a point where we can’t even give you a numerical estimation of just how massive it really is. According to IBM estimates, we generate…


Salesforce Facts All Small Businesses Should Know

By Nitin Dangwal / November 16, 2017

It’s a known fact that Salesforce benefits businesses of all sizes. There’s a reason it’s one of the most popular CRM solutions across the globe. However, there are still those that question the need for Salesforce or doubt it’s capabilities, especially when it comes to implementing it into a small business. If you’re one of…

December 3, 2021
Salesforce Facts All Small Businesses Should Know

It’s a known fact that Salesforce benefits businesses of all sizes. There’s a reason it’s one of the most popular CRM solutions across the globe. However, there are still those that question the need for Salesforce or doubt it’s capabilities, especially when it comes to implementing it into a small business. If you’re one of…


A brief look at Salesforce’s Einstein vision for social studio

By Neeraj Maurya / September 21, 2017

There was a time when social media was purely limited to text. However, as time passed on, social media evolved into a medium that was more dependent on visuals than just plain old text. There’s nothing surprising about that. After all, that’s what technological tools do – they evolve to offer better capabilities. When images…

April 28, 2020
A brief look at Salesforce’s Einstein vision for social studio

There was a time when social media was purely limited to text. However, as time passed on, social media evolved into a medium that was more dependent on visuals than just plain old text. There’s nothing surprising about that. After all, that’s what technological tools do – they evolve to offer better capabilities. When images…


What to Expect from Salesforce’s New Einstein Analytics

By Neeraj Maurya / July 17, 2017

If you’ve been keeping track of all things Salesforce related, you’ve probably already heard about the CRM’s new Einstein Analytics feature. Einstein Analytics comes exactly a year after Salesforce launched an AI-based tool for its Customer Success Platform. Now, Einstein Analytics takes things further. In essence, it is predictive tool aimed at sales and marketing…

April 28, 2020
What to Expect from Salesforce’s New Einstein Analytics

If you’ve been keeping track of all things Salesforce related, you’ve probably already heard about the CRM’s new Einstein Analytics feature. Einstein Analytics comes exactly a year after Salesforce launched an AI-based tool for its Customer Success Platform. Now, Einstein Analytics takes things further. In essence, it is predictive tool aimed at sales and marketing…


The Need for CRM in the Hotel Industry

By Abhishek Singh / June 28, 2017

Hotel’s need for a proper CRM is as important as CRM’s need in any customer-driven industry. Here we look into why that is. It is well-known customer satisfaction plays an extremely important role in any business. It is the customer’s feedback about a product or service that determines its success and translates into profit for…

October 4, 2021
The Need for CRM in the Hotel Industry

Hotel’s need for a proper CRM is as important as CRM’s need in any customer-driven industry. Here we look into why that is. It is well-known customer satisfaction plays an extremely important role in any business. It is the customer’s feedback about a product or service that determines its success and translates into profit for…


How to Build Leads with Salesforce

By Nitin Dangwal / May 22, 2017

Salesforce is a force to reckon with when it comes to inbound lead management. However, for certain businesses, especially smaller ones, the various add-ons and options can end up being a bit too much. Fortunately, Salesforce helps businesses overcome this hassle as well by allowing them to customize their own lead building system. This helps…

April 28, 2020
How to Build Leads with Salesforce

Salesforce is a force to reckon with when it comes to inbound lead management. However, for certain businesses, especially smaller ones, the various add-ons and options can end up being a bit too much. Fortunately, Salesforce helps businesses overcome this hassle as well by allowing them to customize their own lead building system. This helps…